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« WORLD BEER PRICES | Main | BREWDOG GETS POLITICAL »
Monday
Feb102014

DRINKANATOR GOT $3 MILL TO DRINK BUD

A well-known Austrian gym junkie has been paid $3 million to drink Bud Light to convince American Superbowl viewers, presumably already drunk on crap like Bud Light, to drink more Bud Light.

While this is an older pic of said Austrian gym junkie, it also depicts him something which demands more respect than Bud Light, too.

Action cult man, former Kennedy bonker and ex California Governator Arnold Schwarzenegger needed $3 million reasons to appear in an ad where he plays ping pong with some random cove and wears a silly headband.

While Schwarzenegger has appeared in similarly humiliating ads in Japan, it's his first dose of voluntary humiliation in his adopted homeland of the United States. Except, of course, Kindergarten Cop. And The Last Action Hero. And that Terminator sequel with Claire Daines in it.

The 66-year-old appeared in the 30-second ad (which costs about $4 million in television airtime alone during the superbowl) along with Don Cheadle and his Lama. While Bud Light is crap, at least he didn't land himself in the middle of a political bunfight like Scarlett Johansson, who chose SodaStream's cash over her humanitarian work with Oxfam.

 

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